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OKC Streetcar > Advertising & Sponsorships

Transit Advertising is a cost-effective way to reach prospective customers with large-as-life messages that they simply can't ignore.

OKC Streetcar > About EMBARK

At EMBARK, we’re more than a bus company. We’re a close-knit transit family that plans, schedules, operates, promotes and maintains downtown parking and the public transportation system throughout the Oklahoma City metro area. Our people have passion to be world-class transportation that is accessible to all, and all want to access it.



Bus > Safety & Security

Whether you’re following your regular commute route or on your way to a movie or meet up with friends, public transit is a key part of your day and no one can spot something suspicious or out of place better than you.

Bus > Mobility Management

EMBARK partners with many community organizations to provide a wide range of transportation programs to meet the diverse needs of the community. Through these programs, qualified customers maintain independence and access community services by arranging their own transportation.

OKC Streetcar > Private Charters

OKC Streetcar allows for private charters, and Free Fare Day partnerships for groups and special events.

OKC Streetcar > Park Here, Ride Free

Simply, park in one of our garages and your parking receipt is your ticket for two to ride the RAPID and the OKC Streetcar for FREE all day!

OKC Streetcar > Security

If you ride public transportation often, for your daily commute or weekend meetups, public transit is a key part of your day. You know what normal looks like for public transit so when something doesn’t seem right, let us know so we can stop crime before it starts.

OKC Streetcar > Film & Photography

Filming and photoshoots are permitted on board the OKC Streetcar and at OKC Streetcar designated stops; However, please contact us to discuss your particular needs as restrictions may apply.

OKC Streetcar > Sponsors

Support Our Sponsors! OKC Streetcar advertising and sponsorships are a key strategy for local business and corporate partners to build connections with OKC residents and visitors. Streetcar media can build awareness for your brand and drive results like sales, visits, web traffic, and other key metrics.

Norman > About Us

EMBARK serves the City of Norman with six scheduled fixed-route bus routes and ADA paratransit services.


About, Norman

Norman > Safety & Security

Whether you’re following your regular commute route or on your way to a movie or meet up with friends, public transit is a key part of your day and no one can spot something suspicious or out of place better than you.

Downtown Parking > About Us

EMBARK Parking manages five parking garages, five surface lots, and on-street metered parking.

Sep 01, 2022

OKC Streetcar > EMBARK's ADA Administrator Honored with Distinguished Lynn Institute Award

EMBARK's Mobility Management Administrator/ADA Coordinator,Dr. Marilyn Dillon, has been honored by the Lynn Institute for Healthcare Research and the Healthy Hopeful Community Collaborative for her work to improve community healthand mobilityoptions in Oklahoma City, especially for vulnerable populations.

Jul 12, 2022

OKC Streetcar > EMBARK receives Innovative Coordinated Access and Mobility Grant

he grant will fund a complete software replacement for EMBARK’s Mobility Management Division, which provides a range of transportation services for Central Oklahoma seniors, individuals with disabilities, low-income individuals, and other transit-dependent residents.

Jun 29, 2022

OKC Streetcar > EMBARK and City Officials Break Ground on RAPID Line

Ceremony Marks Construction Start for Bus Rapid Transit System

May 06, 2022

OKC Streetcar > EMBARK Develops Program to Expedite Family Reunification

Climb Ride Program Report Links Public Transit to Positive Child Welfare Case Outcomes

Jan 26, 2022

OKC Streetcar > Three EMBARK employees recognizing and preventing a human trafficking situation in OKC

If you believe you may have information about a trafficking situation, call 1-888-373-7888, text 233733, submit an anonymous tip online at

Sep 24, 2021

OKC Streetcar > EMBARK Offers Free Rides through Available Senior Transit Services

EMBARK is now offering free transportation for seniors 60+ who are victims of white-collar crimes.

May 20, 2021

OKC Streetcar > EMBARK Awarded Transit System of the Year by Oklahoma Transit Association

The award is EMBARK’s second OTA Transit System of the Year award. EMBARK was named the North American Outstanding Public Transit System by the American Public Transportation Association in 2016.

Apr 22, 2021

OKC Streetcar > Free EMBARK Rides Offered in Observation of Earth Day on April 23

In celebration of Earth Day, EMBARK today unveiled its new Clean Natural Gas Facility along with the state’s first electric fixed-route bus and charging stations that will serve Central Oklahoma residents.

Feb 23, 2021

OKC Streetcar > Free Transportation Available for Seniors with Vaccination Appointments

Oklahoma County residents age 60 and older who qualify for a vaccination appointment are now able to schedule a free trip to and from their vaccination site with EMBARK.

Jan 13, 2021

OKC Streetcar > EMBARK Deepens Leadership Bench

EMBARK, Central Oklahoma’s leading transportation provider, recently named Suzanne Wickenkamp Assistant Director of Administration and Jesse Rush Assistant Director of Operations.



Dec 21, 2020

OKC Streetcar > EMBARK Launches Mobile On-Street Parking App

Earlier this year, the City of Oklahoma City and EMBARK announced the selection of Flowbird to provide a smart parking solution offering a fast, easy, and secure option to pay for on-street parking via a mobile device.

Oct 12, 2020

OKC Streetcar > EMBARK Navigates Partnership to Resume Operations for Oklahoma River Cruises

EMBARK has successfully arranged a contract amendment with long-time partner Hornblower Marine Services (HMS), to restore partial operations of Oklahoma River Cruises next month through a public private partnership.

Jul 30, 2020

OKC Streetcar > Real-Time OKC Streetcar Map Goes “Live”

OKC Streetcar tracking map is now accessible by mobile devices and desktop computers.

Jul 09, 2020

OKC Streetcar > Local Transit Organizations Keeping Seniors Mobile and Connected

EMBARK and SendaRide are working together to give seniors greater access to local wellness centers and public transit.

May 08, 2020

OKC Streetcar > EMBARK Teams Up with Nonprofit Organizations to Deliver Meals

Local partnerships continue serving seniors throughout COVID-19.

May 04, 2020

OKC Streetcar > Art Concept Approved for New Downtown Garage

The installation, designed by glass artist Martin Donlin, will wrap three walls of the parking garage currently under construction in the new Park Union District at 15 SW 4th street in downtown Oklahoma City, near the Omni Convention Center Hotel, MAPS3 Convention Center, Scissortail Park, and Chesapeake Arena.

Mar 30, 2020

OKC Streetcar > EMBARK Announces Temporary Transit Service Plan

Modified Schedule Starts April 5 to Preserve Access to Essential Services

Feb 24, 2020

OKC Streetcar > EMBARK Partners with Regional Food Bank on Senior Transportation

The service is free, provided by EMBARK through a grant-funded partnership with Areawide Aging Agency, with funding through the federal Older Americans Act.

Jan 07, 2020

OKC Streetcar > Oklahoma City to Launch Smartphone App for On-Street Parking

The app, which will now begin development and does not yet have a name, will let users pay for the City’s metered on-street parking spaces in the downtown area on the spot with their phone.


App, Parking, Fare

Dec 27, 2019

OKC Streetcar > Grant Funds EMBARK Senior Transportation Services Expansion

EMBARK will begin offering free non-emergency medical trips to qualified Canadian County residents in 2020, thanks to a grant from Areawide Aging Agency.

Dec 03, 2019

OKC Streetcar > Oklahoma City Streetcar Celebrates First Anniversary

EMBARK Plans OKC Streetcar Celebration Activities During December

Aug 30, 2019

OKC Streetcar > EMBARK Adjusts Grocery Shuttle Service in Northeast Oklahoma City

EMBARK and other partners are adjusting the free grocery shuttle service in northeast Oklahoma City as part of ongoing efforts to meet needs in the short- and long-term fight against the food desert crisis.

Aug 02, 2019

OKC Streetcar > EMBARK Awards Contract for New Public Parking Garage

EMBARK awards the construction bid for a new public parking garage to Manhattan Construction Company.

Jun 03, 2019

OKC Streetcar > EMBARK Celebrates Bus Stop improvement program’s 100th Bus Shelter

New shelter represents EMBARK’s commitment to quality facilities and service enhancements.

Jun 02, 2017

OKC Streetcar > EMBARK Selects Streetcar Operator

EMBARK’s Board of Trustees awarded a contract Friday with Herzog Transit Services, Inc. for the start-up, operation and maintenance of the seven-vehicle Oklahoma City Streetcar system that's expected to begin passenger service in late 2018.

Feb 28, 2017

OKC Streetcar > EMBARK Launches New Transit Option - Rideshare

Rideshare is a program where EMBARK leases an SUV or a van to a group who wants to ride together to and from work and share a similar schedule.



Aug 17, 2016

OKC Streetcar > 2016 Outstanding Transit System of the Year

With numerous improvements over the past several years, EMBARK was just named the “North America’s Outstanding Public Transportation System” by the American Public Transportation Association for systems providing less than 4 million annual passenger trips.



Jun 09, 2016

OKC Streetcar > Budget Reductions to Impact EMBARK

Due to budgetary reductions resulting from a decline in municipal sales tax revenue, the Central Oklahoma Transportation and Parking Authority (COTPA) is proposing to eliminate a contracted transportation service known as LINK.

Jun 19, 2015

OKC Streetcar > Transit System Revs Up Improvements

The City of Oklahoma City 2015-16 fiscal year budget was approved Tuesday by the City Council and includes $29.5 million for public transit, including an additional $250,000 for system improvements.

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