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Downtown Parking > Data & Insights

We aim to provide transparency and accountability for EMBARK's performance including Customer Surveys, Financial Reports, Ridership Data, and more.

Downtown Parking > About EMBARK

At EMBARK, we’re more than a bus company. We’re a close-knit transit family that plans, schedules, operates, promotes and maintains downtown parking and the public transportation system throughout the Oklahoma City metro area. Our people have passion to be world-class transportation that is accessible to all, and all want to access it.

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Jul 20, 2022

Downtown Parking > EMBARK Releases 2021 Customer Satisfaction Findings

EMBARK officials recently released findings from the 2021 Transit Rider Survey for its fixed-route bus and OKC Streetcar services.

Jan 31, 2022

Downtown Parking > EMBARK Celebrates Rosa Parks Day

Feb. 4 Marks Civil Rights Heroine’s Birthday, Transit Equity Day 

Oct 06, 2021

Downtown Parking > EMBARK Board Hears Findings Report on State of Bus Transit in Oklahoma City

EMBARK leadership presented a set of recommendation scenarios, developed from the OKC Moves Regional Bus Study to its board of trustees summarizing several months of market research, technical analysis, and customer and staff input.

Apr 10, 2021

Downtown Parking > EMBARK Launches OKC Moves Transit Improvement Study

The year-long study seeks to identify immediate and future needs while forecasting demographics, land use, and major employment development.

Jul 01, 2020

Downtown Parking > EMBARK Celebrates Milestone for Safe and Accessible Bus Service

100 New ADA Accessible Bus Shelters Have Been Installed Since Last July.

Apr 21, 2017

Downtown Parking > EMBARK Seeks Public Input on Fares

EMBARK is hosting a series of listening sessions and a survey to collect input from the public about integrating and simplifying payment options for their different transit and parking services, including: bus, bike share, parking, ferry and the future Oklahoma City Streetcar.

Feb 28, 2017

Downtown Parking > EMBARK Launches New Transit Option - Rideshare

Rideshare is a program where EMBARK leases an SUV or a van to a group who wants to ride together to and from work and share a similar schedule.

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Rideshare

Nov 22, 2016

Downtown Parking > EMBARK Releases FY16 Survey Results

EMBARK recently released its Fiscal Year 2016 research results revealing that investment in public transportation is important to Oklahoma City’s long-term future, while existing customers would like to see service enhancements continue.

Jul 27, 2016

Downtown Parking > Streetcar Brand Strategy Revealed

EMBARK unveiled Bermuda Green, Clear Sky Blue and Redbud as the colors for the brand identity of the MAPS 3’s Oklahoma City Streetcar.

Apr 14, 2014

Downtown Parking > METRO Transit to Change Name to EMBARK

Oklahoma City’s public transportation system is embarking on a new journey. The bus system, which has been in existence since 1966, will be launching major system improvements Monday, April 28 and will formally transition to a new name.

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